Where returns find redemption: Meet Bazar, the future of circular fashion

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"... Still, Hu hopes Bazar can improve its return resales in the future. “​​Looking forward, we aim to create a new product category specifically for returns, encouraging transparency and spreading knowledge about how to handle them. Returns require a different logistical solution compared to overstock, new, or secondhand items, so we want to tackle this growing market head-on. By giving customers access to great products at affordable prices, we’re ensuring these items get a second chance while also addressing the rising volume of returns,” she says. “Our unrealistic hope is that a company like Bazar, which focuses on returns and overstock, wouldn’t need to exist. But realistically, returns and overproduction will remain challenges due to the fast-changing nature of fashion, styles, and cuts. We believe all returns and overstock products deserve a second life.”